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VAB Leading Conversations

Stay up-to-date: Hear from VAB and other industry leaders as we discuss important topics, strategies and innovations in media today.

StreamTV Show 2025!

Join Jason Wiese, EVP Strategic Insights & Measurement at the StreamTV Show in Denver, CO June 11-13! Don't forget to use our promo code to register!

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AdAge Data-Driven Marketing Playbook - May 22!

Join Sean Cunningham, VAB President and CEO for a can't miss presentation at the AdAge Data-Driven Marketing Playbook in NYC on May 22! Register Now.

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The Latest

VAB at The TV of Tomorrow Show!

OP-ED: Google’s “Other” Problem: The Hidden Costs Of Ad Opacity

Sean Cunningham at Cynopsis CTV Connect 2025

Watch Now: Exploring How AI is Influencing CTV’s Effectiveness from VideoNuze CTV x AI Preview 2025

Balancing Business & Democracy: A bottom line that doesn’t cross the line

Premium Video Drives Big Spikes in Google Search, VAB CEO Says

Winning Hearts & Minds: How Premium Video Enables Brands to Connect and Engage With Customers

MarTech 360: How Marketers Can Capitalize on CTV and Retail Media Networks

TV advertising drives brand results: Here’s what the numbers say

VAB at Advertising Week New York!

In The News

VAB President & CEO Sean Cunningham talks the state of the video advertising industry LIVE on NYSE TV

YouTube

Nielsen faces data glitches as TV upfront begins

AdAge

OP-ED: Google’s “Other” Problem: The Hidden Costs Of Ad Opacity

AdExchanger

Major U.S. MVPDs Announce Alignment on Key Terms for Multiscreen TV Advertising

Ad Tech Daily

In A Complicated World, Distributors Want To Change The Way We Talk About TV

TVREV

Major U.S. MVPDs Agree on Definitions for Key Multiscreen TV Advertising Terms

tvtech

As pause ads charm streamers like Peacock and Netflix, advertisers weigh their value

EMARKETER

VAB Signature

Our marquee line-up: Discover our unique VAB-led initiatives and programs.

Just Announced! Don’t miss this exclusive, one-time-only webinar designed to demystify today’s most complex and essential measurement topics. Get your questions answered live by our experts! Save your spot.

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NEW WEBINAR! Mastering CTV in 2025 | June 10th @12pmET | Register Now!

Premion with VAB will explore findings from their latest Streaming TV Playbook and dive into the trends shaping the future of streaming and offer actionable insights for planning, buying and measuring impactful CTV campaigns. Save your spot!

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